I’ve been aware of Softlips for a long time – my best friend in high school used them religiously. She loved the shape of the slim lip balm stick and how it felt slathered on her lips. I wasn’t a huge lip product person back then, if anything I wore whatever no-name brand chapstick my grandmother happened to give me in my Christmas stocking (FYI,  wrote that out as STALKING first).

So when Softlips e-mailed me and offered to send me their brand new CUBE product, a totally different shape from their slim lip line, I was intrigued. The CUBE can’t help but share a striking resemblance to eos‘ rounded lip balm spheres. Having tried the eos balms a few years back, I have to say I wasn’t impressed. They were waxy and unpleasant smelling, to the point where I actually returned one of their lipbalms to Shoppers Drugmart. (I think I’m just about the only person that feels this way.)

All that to say, I was curious to see if Softlips would be better, equal, or worse to the eos balms. And I have to say, I’m hugely impressed. Unlike their spherical counterparts, these balms don’t leave me with a nasty residue on my lips. The taste and feel is really wonderful, and when I apply them before bed, I’ll wake up the next morning and still find a thin layer of the product on my lips.

The Vanilla Bean flavour is by far my favourite out of the two I received. Vanilla-scented anything is something I really love, and this product does not disappoint! I’ve found myself reaching for this over my other lip balms just because it’s so easy to use.

If fruity-scented items is more your style, you may be more interested in the Berry Bliss option. It’s not to my personal tastes, but I’ve had a few friends sniff it and say they quite liked the scent.

Thankfully, these balms are clear. They don’t leave a white-cast to your lips that can occasionally occur with other brands (*ahem* Nivea), so you don’t need to worry about putting this on in public without a mirror. There’s also a lot to be said for the cute, rounded shape of the balm – it makes application easy, and the shape of the product is pretty interesting enough to feel like you’re using something unique.

Final verdict? I approve. These may not fit into your pocket like a traditional lip balm would, but the flavours are really quite appealing. If you’ve tried these, I’d be interested to hear your opinions on them!

Softlips Giveaway!

Softlips was kind enough to sponsor a giveaway to my readers. Please see below for details!

One lucky winner will win a $50 CAD giveaway prize including:

• 1 Softlips CUBE lip moisturizer in Berry Bliss
• 1 Softlips CUBE lip moisturizer in Vanilla Bean
• 1 Clutch Purse with zipper chain wristlet
• 1 Purse Mirror

Details

• Open to residents of Canada (you must have a Canadian address that we can ship to).
• Giveaway runs from September 19th until October 3rd.
• Winner will receive a $50 prize pack, no purchase necessary.
• Be aware that all entries will be double checked to ensure fairness.

The products featured in this review were sent to me for consideration.