Last weekend, when the snow was still coating the ground, I had the the downright pleasure of attending the Make Up For Ever 2015 spring product preview in downtown Toronto.

Held in the revamped deanery attached to St. James Cathedral, MUFE showcased a handful of bloggers their new offerings for spring 2015.

The focus was primarily on their newly redone primers which now come in a variety of colours depending on your specific needs (radiants primers to help enhance your skin tone as well as mattifyers, hydrators, and colour correctors). They indicated that they knew their previous green colour corrector was far too green, and they’ve taken steps to tone down the colouring to better correct redness. Huge props to a brand that realizes they need to change one of their products!

We were given the choice to pick out two primers that would work for us. I went with the hydrating one (since hitting my thirties, I seem to need more and more moisture on my face), as well as the pink-toned radiant base which will work especially well in the summer (we think the blue would’ve bee a bit too ashy on me as we enter the summer months). Unfortunately they ran out of the pink primer, so a review will be forthcoming on the primers once I have both in my hands.

I like that they offered such a wide range of bases as it seemed anyone hovering around nw/nc15 right up to nw/nc50 should have plenty of options to choose from. The idea with the new system is to choose a primer that targets the texture of your skin (oily, dry, etc.) and then follow it up with a second primer that focuses on improving the tone of your skin.

Also brand new from MUFE is their Pro Sculpting Duo in two shades. Duo #1 is a pink beige (light with cool undertones) and Duo #2  is golden (tan with warm undertones). The compacts are simply stunning – they come with a huge mirror and two beautifully pressed products within. At first glance, I’d venture to say the sculpting shade looks more like a bronzer, but I’ll try it out both ways and see how it works on me.

There’s also two brand new shades of the Rouge Artist Intense lipstick (54, a pearly golden pink and 53, a pearly pink copper) and the new Smoky Stretch mascara. I loved their Smoky Extravagant mascara so I’m looking forward to trying this one out too, especially since it appears to have a better sized brush for my own lashes.

The swag bag was not only generous, but it was also targeted to products that would work well for each of us individually. I received the Hydrating Primer, the Pink-toned radiant primer (forthcoming as they ran out at the venue), the Smoky Stretch mascara, theSculpting Duo (#1) and the Rouge Artiste Intense in 53.  Reviews on all of the items I received are forthcoming – anything you’d be interested in seeing first?